01
We refuse the generalist tax.
Every platform you support adds maintenance cost, knowledge debt, and a thin edge of incompetence. We pay the focus cost once, on Wix, and recover it on every project after.
—— The studio
A small studio with one obsession.
Wix Specialist is a senior team of designers and engineers who chose, deliberately, to specialise. We build only on Wix Studio and Velo — because going deep on one platform is the only way to make sites the platform itself can no longer hold back.
— Philosophy
Specialism is the strategy.
Most agencies are a thin veneer over a long list of platforms. We are the opposite: a thick stack of expertise on a deliberately narrow surface. Three reasons this matters.
02
We treat constraints as design fuel.
Wix has rules. Smart constraints sharpen design — they make you find the angle a blank canvas would have hidden. We use the platform like a typographer uses a baseline grid.
03
We ship the boring fundamentals first.
Performance budgets. Schema. Accessibility. Hreflang. Internal links. The unglamorous layer is where a site lives or dies. We finish it before we make anything beautiful.
04
We charge for outcomes, not hours.
Time-and-materials makes agencies efficient at billing, not at building. Fixed scope plus an outcomes-driven retainer means our incentive is your KPI, not the clock.
— Team
The people who build it.
A small, senior team. No interns shipping your code. No subcontracted designers. The names on the kickoff are the names on the launch.
S
Senior Design Lead
Brand systems & considered UI
V
Velo Engineering Lead
Custom logic, integrations, perf
S
SEO Lead
Technical SEO, schema, content velocity
C
CMS & Content Lead
Headless-style CMS modelling on Wix
— Standards
Standards we will not negotiate.
Lighthouse ≥ 90 on launch
Performance, Accessibility, Best Practices, and SEO scores all crossed before we ship. Not aspirational. A precondition.
Schema validation: zero errors
Every page passes the Google Rich Results Test and Schema.org validator at launch. We rerun monthly.
Hreflang complete, x-default set
Multilingual sites get full hreflang reciprocity and x-default. We test crawl coverage in Search Console weekly through stabilisation.
CWV in the green on real devices
Not just lab Lighthouse. We monitor real-user CWV in Search Console for 30 days after launch and adjust mid-flight.
WCAG 2.2 AA, not just AA-claimed
Real keyboard navigation, real screen-reader passes, real contrast ratios. We bring an a11y audit to closeout.
A a thorough launch process
No site of ours goes live until the entire checklist clears — including redirects, 404 fallbacks, OG renders, RSS, sitemap, and search-console submission.
Numbers, not adjectives.
412
Wix sites shipped since 2018
34
Countries with clients
98
Median Lighthouse score
+183%
Avg. 12-month organic lift
5.0
Avg. rating across 187 reviews
7y
On Wix exclusively
— Closing
We build the site you would have built yourself, if you had spent seven years learning a single platform until it had nothing left to surprise you with.
We hold Wix Studio Partner and Velo certifications. We are not owned by, nor an exclusive reseller for, Wix — we are an independent studio that has made Wix our discipline.